In a world where consumers expect access to video content on a range of devices and platforms, content providers, broadcasters, service providers and content aggregators realize the true value of deploying video platforms that can deliver on the promise of convergence. As the company enabling the video revolution, Axinom built its software solution portfolio to support all stages of the customer´s media workflow, and enable them to quickly launch the next generation of OTT and IPTV services.
NAB 2017: Axinom CMS features new automated workflows
At NAB Show 2017, Axinom showcased new automated workflows for SVOD, AVOD, TVOD and Live video streaming scenarios supported by Axinom Content Management System (CMS). Today, the system is leveraged widely across different markets around the world, enabling media customers to build powerful OTT and TV Everywhere solutions with a clear focus on specific target groups such as VOD portals for Kids or Families, Sports and more.
Full capabilities of Axinom CMS span media ingest and encoding, asset and metadata management, catalog and product management, e-commerce, advertising, customer management and secure multi-channel delivery to all types of client devices.
Axinom CMS as a development framework can be easily tailored and adapted to specific project needs and integrated with 3rd party services and legacy systems.
Content monetisation powered by Axinom CMS
Besides our customers´ demand for the content management workflows that are flexible, reliable and scalable, we noticed the need of getting the clearest picture of where and how their connected audience is engaging.
This is one of the additional benefits of developing online video platforms with Axinom CMS. Through advanced monetization features, the system generates video analytics to gather insights and maximize the revenue potential of the digital content. The reporting data can be gathered, analyzed and passed to customer´s other systems in any desired format. Therefore, the customers can get a clear view of the ROI of their entire video investment.